There are now more than 1 million active Facebook Shops, and over 250 million people are interacting with them every month, according to CEO Mark Zuckerberg.

Facebook is ensuring that those businesses will continue to advertise on
the platform once the economics are there.

Thanks to this biggest platform now you can create your own shop even if you are a non technical person .you can display your products
and sell through our own shop.
Once a Shop is created, Facebook or Instagram Business Page followers on desktop or mobile platforms can visit the same universal store and make purchases from the app’s they’re on.

Pros and cons of facebook shop

Pros

• Free and easy to use and set up
• Easy checkout process
• Direct interaction with buyers
• Advertising ease
• Easy shipping process

Cons

• Depending on facebook for success .our shop will not have any uniqueness.
• Lack of Flexibility . If you want to add additional features like referral program, cashback and promo code, you can’t.
• Transaction fee
• You exclude customers who aren’t on Facebook
• Negative comments

Steps to create a shop in facebook:

https://www.facebook.com/business/help/268860861184453?id=1077620002609475

#facebook #instagram #facebookshop #instagramshop